Wednesday, February 10, 2010

Valley women can donate a diaper, learn self defense FREE

Valley women can donate a diaper, learn self defense FREE (story link)

Thursday, February 4, 2010


For Immediate Release
February 4, 2010

Shieldher Press Room
(602) 881-0802 Phone
(602) 926-0441 Fax

FREE “Just Yell Fire” Training Offered on Valentine’s Day at Lion’s Den in Exchange for Charitable Diapers

Scottsdale, AZ – Dana Shafman, TASER Party creator and owner of Shieldher Inc, reinvents women's self defense by launching Shieldher self defense training classes in 2010.  Shieldher, with the help of Lion’s Den in Scottsdale, will launch the first self defense class this month named “Just Yell Fire” at Lion’s Den’s premiere mixed martial arts facility.  Shafman will teach “Just Yell Fire”, which has helped keep more than 1 million girls safe in 44 countries since 2006.

In addition to self defense training classes, Shafman revamped the Shieldher WebStore to include a plethora of new products and services like SPIbelts and Background Checks for dating women.  "My main objective has always been to pacify the daily fears we face as women", Shafman explains.  "Although the TASER Party was a great way to launch the business, I am relentlessly looking for new products and services to protect women from becoming victims.  Being that 1 in 6 women and 1 in 4 college girls will be victims of sexual assault, it is the right time to launch self defense training for all females regardless of age!"  Shafman undoubtedly has a passion to protect women.

Dana Shafman refuses to stop there as she has already added 20 Shieldher Regional Managers nationwide from California to Mississippi to Pennsylvania and is seeking an additional 80 plus representatives by year’s end.  Shafman is developing firearms training classes specifically geared towards women and children; and she is also putting the finishing touches on her first entrepreneurial memoir detailing her TASER Party journey titled “Stunned By Success”. 

This Saturday, February 6th, Lion’s Den and Shieldher will team up to educate the women and children of The Thunderbirds Family Village of Homeward Bound on personal safety and self defense techniques to further empower them to flourish.  Shafman has made a commitment this year to get more involved in charity and has already donated to Susan G. Komen and American Heart Association as part of her Shieldher Against…Charity Campaign. 

In support of Homeward Bound’s Diaper Drive, a FREE “Just Yell Fire” training class will be offered from 3:00 pm to 4:30 pm on February 14th, Valentine’s Day, in exchange for a diaper donation at Lion’s Den located at 2954 North Hayden Road, Scottsdale, AZ 85251.  Shieldher will offer “Just Yell Fire” self defense training every week at Lion’s Den’s premiere mixed martial arts facility and classes can be located and purchased in person or online at

About Shieldher
Shieldher Inc was started in February 2007 by Dana Shafman with a mission to pacify the daily fears women face and to increase the overall quality of women’s lives. To get her message out to women, she invented Tupperware-style TASER Parties across the US to educate women about the benefits of personal protection with a TASER C2. Shieldher has expanded and now has a "stunning" product and service suite with an even broader focus to protect all life, not just the lives of women.  To learn more about Shieldher, please visit or contact Shieldher at (602) 881-0802.

About Lion’s Den
Lion’s Den Mixed Martial Arts (MMA) training center is the only training facility of its kind in Arizona and is one of the Premier MMA training facilities in the Nation.  Some of the amenities include Competition Boxing Ring, Cage for Mixed Martial Arts Training, 4000 square feet of striking space and a large Jiu Jitsu and Grappling area.  Lion’s Den is proud to offer the best in kids training with their nationally recognized Lion’s Cubs youth programs.  Lion’s Den is located at 2954 North Hayden Road in Scottsdale, AZ; for more information call (480) 941-LION or visit

About Just Yell Fire
There is a community out there, girls 11 to 19, who according to the YWCA face a 1 in 4 risk of sexual assault and could be one of the 114,000 attempted non-family abductions each year in the US.   Just Yell Fire, a non-profit based in Portland, Oregon with offices in Vancouver, Washington, has taken on this problem and has the sole mission of keeping teenage girls safe from assault, abduction, and even death.   They are teaching girls they have the right to fight back and giving them the skills to put a stop to date rape as well as to put predators out of business.  

About Homeward Bound
Founded in 1990 by a grassroots committee of community activists, Homeward Bound is a transitional housing program for homeless and domestic violence families with children in metropolitan Phoenix, Arizona.  Homeward Bound is recognized as the largest provider of transitional housing in Arizona.  Their mission is to assist families achieve economic independence, secure long-term, safe, decent, affordable housing and break multi-generational cycles of homelessness and domestic violence.

The statements made herein are independent statements of Shieldher Inc.  The inclusion of any third parties does not represent an endorsement of any Shieldher products or services by any such third parties.